Startup consulting for platforms with big plans

Fractional leadership, growth strategy, and operational support — built for marketplaces, fintech, and ambitious early-stage teams.

Scaling a startup is messy work… Whether you’re building a marketplace, launching a fintech product, or getting ready to raise your first round… there’s never enough time, budget or bandwidth to do it all.

That’s where we come in.

At Sonic Blue, we specialise in supporting early-stage startups, with a focus on marketplaces, platform businesses, and fintech. From go-to-market planning and monetisation to operations, team structure and funding strategy, we plug in as a fractional extension of your team, helping you move faster without the overhead.

We’ve helped marketplaces launch in new markets, fintech platforms scale globally, and founders bring structure to the chaos. But we’re not limited by vertical. If you’re building something exciting and need real-world experience on your side, we’re in!

Explore our consulting and fractional support packages below. We move fast, work deep, and shape our support around where you are right now.

Strategic Advisor

£1,500/month + 1% equity

Best for founders who need strategic guidance and have the team in place to implement it.

    • Up to 90 mins/month of strategic advisory support

    • Support across vision, GTM, monetisation & funding

    • Available for ad hoc input, pitch review, and problem-solving

    • Designed for flexibility - minimum disruption, maximum impact

Hands-on Consultancy Package

£1,250/day (typically 1–2 days/month)

Best for: startups who need direct, tactical support on commercial, GTM or operational projects.

    • Deep-dive consulting on specific projects

    • Can cover GTM, pricing, team structure, growth models, fundraising

    • Access to templates, frameworks & founder coaching

    • Structured as 1 -2 full days/month, with prep & follow-up included

Custom Support

Need a mix of the two? Or something more involved (e.g. fractional COO/CRO support over 6–12 months)?
Let’s talk — we’re flexible and happy to shape a package around your needs.

  • "Working with Steve over the past two years on Enviromate has been a masterclass in marketplace strategy and execution. His depth of experience, commercial insight, and calm, solutions-focused approach have been invaluable throughout our journey. Steve has played a pivotal role in shaping and advising on key aspects of the platform, and his ability to distill complexity into clear, actionable steps has made him an exceptional asset. His contribution has been a significant part of Enviromate’s growth, and I’d highly recommend him to anyone building or scaling a digital marketplace."

    Nigel Van Wasshoven
    Enviromate

  • "Steve was instrumental in guiding me through the challenges of launching a tech platform, from product strategy to go-to-market planning. Steve has a rare combination of startup know-how and pragmatic business sense. Whether you're building your first MVP or looking to scale your operations, I can’t recommend him highly enough as a startup consultant."

    Marco Gentili

    WorkHire